Small Business Saturday Meets Giving Tuesday

For the third consecutive year, association and event marketing agency mdg encouraged employees to participate in Small Business Saturday by reimbursing a portion of what they spent at local merchants. New for 2016, mdg recognized Giving Tuesday by matching a percentage of the total agency spend with an $1100 donation to charities dedicated to empowering young women, protecting individualRead More

Hardcastle Named Contributing Editor at Trade Show Executive

The always-dynamic marketing side of trade shows is undergoing massive changes, and Trade Show Executive (TSE) is launching a new column devoted to this fluid and freewheeling topic. A “News You Can Use” column will debut in the January issue of TSE as a co-operative venture with mdg (Marketing Design Group), the top public relations andRead More

Fourth Annual Healthcare of Tomorrow Draws Industry Luminaries to D.C.

The nation’s most influential hospital and healthcare executives, policymakers, patient advocates and industry analysts gathered in Washington, D.C. November 2-4, 2016 for U.S. News & World Report’s fourth annual Healthcare of Tomorrow. mdg has been marketing the event since its inception and this year realized a 24 percent attendance gain over 2016. Building on previous years, HealthcareRead More

Hardcastle to Talk Attendance at IAEE Southwest Showcase

President of mdg, Kimberly Hardcastle-Geddes, will take the stage at IAEE’s Southwest Showcase to discuss forward-thinking tactics to increase attendee participation. Register now and make plans to attend … 20 Marketing Marvels to Increase Attendance IAEE Southwest Showcase http://southwestshowcase.org/southwest-showcase-2016/ Austin, Texas Thursday, January 26 | 9:45 am to 10:45 am Session Description: In the worldRead More